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Mondelēz International empowers people to snack right in over 150 countries around the world. They lead the future of snacking with iconic global and local brands such as Oreo, belVita, and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy, Trident gum, and chocolate biscuits Barni.
The project had very tight timeframes, making it difficult to fit in all of the complex processes, such as generating a database of codes and defining a system for prize distribution.
As a result of this project, the New Year promo for cookie brand OREO was to take place with the possibility to win a prize.
The customer journey looks as follows – the customer buys cookies in the shop and receives a code which they can use to win a prize. Following the link https://oreopromo.org (not available already) the customer gets to the page to go through a quick and simple registration to get to the page where they see a fortune ball with interactive elements on the screen snowflakes and sparkles creating a New Year mood appear. Then after shaking the ball like you’d do in real life (by shaking your phone or moving it by the mouse if used on a PC), the user gets either a New Year wish or receives a notification about winning the prize and seeing it’s a photo. There is also a possibility to share your results on social networks.
We were making all of this possible due to the hard preparatory work has done before the campaign’s launch. We needed to generate 12-digit codes that would be separated and transmitted to retail chains. If the user won a prize, they would need to come to a particular location with the original check to claim their prize. The operator at the receiving point would use the administrative page to match the check number with a certain prize code.
Skywell Software developed user-friendly ecommerce website, designed to enable fast and easy shopping navigation, interactive communication experience, and winning promotion with bonuses and special price offers available for clients directly within the store, as well as outside the hypermarket facilities.
Syngenta, one of the world’s leading agrochemical companies that employs over 27,000 professionals in 90 countries, pays great attention to the development and training of farmers. Therefore, it was the company decision to develop a training mobile application for the participants of the annual “Farmer’s Workshop” conference with over 1000 agricultural producers participating in it annually.
Being the leader in express delivery of parcels and cargo, Nova Poshta closely cooperates with many online stores. In order to expand its presence in the Internet and provide customers with additional service, Nova Poshta decided to develop an IT solution for integrating its services into the structure of online stores and websites. Skywell Software develop special widgets with the sizes and design that can be easily customized for any online store.
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