The Future of Augmented Reality
When we hear the term “Augmented Reality” the first thing that comes to mind is Pokemon Go. However, even though this gaming phenomenon was a watershed moment because it proved that there is a high demand for AR, in terms of the future of AR, it will be in our everyday lives and in the industries where we work or shop. In this article, we will take a look at where AR is headed and the future of augmented reality in our everyday life.
Augmented Reality Future Uses
With the development of augmented reality software in full swing, it will affect the devices we use most often, such as smartphones. In the future, smartphones will be converged into glasses and headsets and everything you currently do on your phone such as updating your Facebook status, calling someone on Skype, using turn-by-turn navigation will all be done thanks to AR glasses via motion and gesture detection.
Speaking of AR glasses, the devices that are currently available on the market today will certainly pale in comparison with future models. All of our senses such as touching, hearing, seeing will all be incorporated into next-generation AR devices, they will have a wider view and they will display information almost anywhere within the user’s peripheral vision. Motion gesture technology will improve as well. For example, in the future, instead of typing in an address into your GPS, you will be able to point to a location and the directions will pop up automatically or you will point at an object or building and receive information about it without even knowing its name.
So far we have discussed the future of augmented reality in our everyday life, now let’s take a look at how it will affect some of the industries we rely on every day.
The Future of Augmented Reality in Fashion and Retail
How many times have you walked by store window displays and seen an item that you instantly fall in love with? Most often than not, this item is an expensive purchase and deciding on whether to buy or not consists of several factors. First of all, it looks great on display, but how does it look on a real person? Many brands will include an AR functionality inside their mobile that will allow you to point your camera at any item and not only obtain all necessary information about it, but you will also see AR images of models wearing the clothes. This way, you will have all of the information necessary to make a smart decision without even going inside the store.
The retail industry is not lagging behind either. For example, Sephora has within its mobile app something called the Virtual Artist which allows customers to try on all kinds of lipstick via their front camera. If people like what they see, they can add it to their virtual shopping cart and buy it with their phone. Currently, Virtual Artist has been tried 45 million times.
The Future of Augmented Reality in Education
Back in the old days when we were in school, we had a lot of textbooks, looseleaf papers, posters, and many other physical print materials. Thanks to AR, all educational materials will be interactive, digital and available any time. This will give a lot more people access to education and offers a higher level of student interaction since lessons can be conducted in a game format.
Also, you can say goodbye to field trips to the museum or art gallery because thanks to AR, the museum and art gallery will come to you and it will be available any time. These are just some of the future uses of augmented reality in education and it is sure to revolutionize the educational process.
The Future of Augmented Reality in Healthcare
There are three big roles AR will play in the future of healthcare.
- Consumer Education – AR can help patients understand the benefits and risks of certain medications and procedures by providing visual demonstrations or consumer scanning functionalities. Some companies such as Pfizer are already taking advantage of AR by offering a service called Blippar, which serves a relief finder tool patients can use with their line of ThermaCare products.
- Assisting Doctors – AR can help doctors by visualizing how a certain procedure should be done and it can help medical students by offering a very intuitive representation of the human body.
- Medication Sales – The competition among drug makers is severe and even the slightest advantage can lead to huge sales. If a salesman is trying to gain the attention of doctors towards a new medication, they can use AR to demonstrate the positive effects of the drug.
Augmented Reality Future Predictions
As you have probably guessed from the information above, AR is now deeply rooted in our everyday life and many industries are rushing to harness all of the benefits. In the future, all of our mundane tasks will become obsolete thanks to AR. For example, if you are tired of your commute to work, there will be all kinds of immersive entertainment. In fact, the office as you know will not exist in the future. Your workspace, meetings, computer etc. will be accessible from anywhere in the world, thus eliminating the need to commute.
So keep an eye out for the latest trends and developments in AR everything is designed to make your life more convenient and enjoyable.