Mobile learning solution for Syngenta
MOBILE: Android native (Java)
Syngenta is one of the world's leading agrochemical companies that employs over 27,000 professionals in 90 countries.
Agribusiness, production and supply of agrochemicals.
Syngenta pays great attention to the development and training of farmers. Therefore, it was the company decision to develop a training mobile application for the participants of the annual "Farmer’s Workshop" conference with over 1000 agricultural producers participating in it annually.
The main goal of the project is the creation of an Android-based mobile application, which engages participants of the agrarian conference in interaction, conveys all the advantages of the Syngenta plant protection products and stimulates them for further purchase.
Having analyzed Syngenta business needs, Skywell experts conducted a marketing study of the target audience (agronomists). We found out that agronomists prefer simplicity and structure, when submitting information. In addition, they do not want to understand the design intricacies. Therefore, we developed the most understandable application interface with intuitive navigation through the menu sections.
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