The market of alcoholic and non-alcoholic beverages is always in а great competition for the clients’ attention. The producers are constantly looking for new ways to stand out of their competitors.
To solve this problem, we proposed the client 3 types of AR apps to be used for 3 different drinks. All apps are activated after the download and code scanning. After hovering the phone over each beverage can, 3 types of content are displayed:
– 3D fruits for the soft drink
– 3D animation of the disco dancer for the energetic drink
– Broadcast of a football match in real time for the beer brand
The client received an innovative marketing tool to increase brand awareness and sales due to the virality of the AR app.
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