Augmented Reality Packaging For Food & Beverages Industry - Skywell Software

Augmented Reality Packaging For Food & Beverages Industry

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TECHNOLOGIES

  • Unity Unity
  • Vuforia Vuforia

CHALLENGE

The market of alcoholic and non-alcoholic beverages is always in а great competition for the clients’ attention. The producers are constantly looking for new ways to stand out of their competitors.

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SOLUTION

To solve this problem, we proposed the client 3 types of AR apps to be used for 3 different drinks. All apps are activated after the download and code scanning. After hovering the phone over each beverage can, 3 types of content are displayed:

– 3D fruits for the soft drink
– 3D animation of the disco dancer for the energetic drink
– Broadcast of a football match in real time for the beer brand

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OUTCOME

The client received an innovative marketing tool to increase brand awareness and sales due to the virality of the AR app.

Other Recent Projects

  • # ALLCASES
  • # AR
  • # VR
  • # Motion Capture/Graphics/VFX
  • # 3D

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